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Should You Be Writing Articles?

Every webmaster knows that to gain ranking positions in search engines you need to build links. This usually means hours at a computer submitting your site to directories and emailing other webmasters requesting reciprocal links. There is another way of getting links which often overlooked and complements your current link building strategy, writing articles.

Regular new content is important for any website. By writing and distributing articles you can provide site owners with new content and at the same time get a back link or two for your site. In this article I'll attempt to answer some of the most common questions asked by people considering article marketing as a way to promote their sites.

What topics should I write about?

Write about what you know and make it relevant to the content of your website this will ensure that the links back to your site are also relevant and enhance the links value in the search engines.

How will people locate my articles?

Once you have finished writing your article you add a resource box to it which contains links to your site. You then submit the article to article listing directories where they are placed in categories. Site owners can then copy them from the directories and use them. They must however keep your links intact

Don't Webmasters just remove the links?

Yes this does happen but not as often as you think. It is very easy to track these webmasters down. Use a tool like Google alerts which checks the Internet for relevant key phrases. It is very useful if you add a unique key phrase to your articles that you can enter into the search tool. You can also search for your name to ensure that all the links are live.

How many words should my articles contain?

There is not set length of article but anywhere from 200 words to a maximum of 3500 words is normal. Personally I usually aim for 350 -500 words as this usually sits nicely on a page

What is the ideal number of submissions?

Views are divided on this some people say submit them to as many sites as possible while others think you should only submit unique articles to each site. If you don't have a tool that will help you to create unique articles then I would suggest making each submission to an article site with a PageRank of 4 or above unique.

How many Articles should I write?

The more you can write and distribute the better. It all depends on how comfortable you are with writing. This is my second article today while my wife has written 10. Set yourself a target to start with. For example try to write 1 article before your first coffee.

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